This is a new book I just released with my colleagues Lysianne Léchot-Hirt (HEAD–Genève) and Fabienne Kilchör / Sebastien Fasel (Emphase.ch). It's the result of a research project we conducted in 2013-2014 on how designers repurposed ethnography to their own needs and perspective. We basically conducted a series of interviews and observation session with designers to describe the approaches we encountered.

Here's the book blurb:

"What do designers mean when they say they’re going to do “ethnography” and “field research”? What are the relationships between observing people and designing products or services? Is there such a thing as a “designerly” way of knowing people? This book is a report from a research project conducted at HEAD – Genève that addressed the role of people-knowing in interaction/media design. It describes the wide breadth of approaches used by designers to frame their work, get inspiration or speculate about plausible futures. This book presents practitioners’ tactics and illustrates them with several cases. Unlike many resources on user-centered design, it takes a broader approach to design by considering cases in which design is not only a problem-solving activity, but a tool to speculate about the near future, reformulate problems or propose a critical discourse on society. In doing so, this book helps designers, students and consultants to challenge their own perceptions and update their approaches."

The book is a collective effort, with texts from John Thackara, Julian Bleecker, Sara Ljungblad, Gilles Baudet, Anab Jain and Jon Ardern, James Auger, Virginia Cruz and Nicolas Gaudron, Liam Young, Fabian Hemmert, Steve Portigal, Gordan Savičić and Selena Savić, Anne-Catherine Sutermeister and Jean-Pierre Greff.

It can be purchased online here at we-make.it (SOLDOUT)

UPDATE: The PDF is available here.

Update from the front here: a new project I recently started at the Geneva School of Art and Design (HEAD – Genève) with my colleague Charles Chalas, along with Patrick Keller, Christophe Guignard, Christian Babski (fabric/ECAL) and Lucien Langton from ECAL, as well as the architecture team of Dieter Dietez (EPFL) and EPFL-ECAL Lab (Nicolas Henchoz) in Lausanne.

Funded by the RCSO (a local research body here in Switzerland), it's called "IICloud(s) – Inhabiting and Interfacing the Cloud(s)" and it addresses the design and the user experience of personal clouds. Here's the project proposal abstract:

This design research project explores the creation of counter-proposals to the current expression of “Cloud Computing”, particularly in its forms intended for private individuals and end users (“Personal Cloud”). It is to offer a critical appraisal of this “iconic” infrastructure of our modernity and its user interfaces, because to date their implementation has followed a logic chiefly of technical development, governed by the commercial interests of large corporations, and continues to be seen partly as a purely functional, centralized setup. However, the Personal Cloud holds a potential that is largely untapped in terms of design, novel uses and territorial strategies. Through its cross-disciplinary approach, our project aims at producing alternative models resulting from a more contemporary approach, notably factoring in the idea of creolization. From a practical standpoint, the project is intended to produce speculative versions of the “Personal Cloud” in the form of prototypes (whether functional or otherwise) of new interfaces, data processing, reactive environments and communicating objects. To do this, the project will be built around three dimensions forming the relevant pillars of a cross-disciplinary approach: interaction design, the architectural and territorial dimension, and the ethnographic dimension.

Our intention is to address the following questions with a series of workshops:

- How to combine the material part with the immaterial, mediatized part? What functions are given concrete form through physical means and what others through digital means? Does physical concretization involve nearness to the Data Center? Can we imagine the geographical fragmentation of these setups? (Interaction design, architecture).

- Might new interfaces with access to ubiquitous data be envisioned that take nomadic lifestyles into account and let us offer alternatives to approaches based on a “universal” design?[v] Might these interfaces also partake of some kind of repossession of the data by the end users? (Interaction design, ethnography).

- What symbioses can be found by occupying the ground and the space between men and machines? Where and how is this ground, are these “expanses”, to be occupied? Are they to be camped in, to maintain mobility? Settled on a long-term basis? How do we factor in obsolescence factors? What setups and new combinations of functions need devising for a partly deterritorialized, nomadic lifestyle? Can the Cloud/Data Center itself be mobile [vi](Architecture, interaction design, ethnography).

- Might symbioses also be developed at the energy and climate levels (e.g. using the need to cool the machines, which themselves produce heat, in order to develop living strategies there)? If so, with what users (humans, animals, plants)? (Architecture, ethnography).

More about it here.