Gestural interaction when reading

Observing how people read on displays is a fascinating endeavor. One of the interesting interaction mode with on-line media I noticed recently concern the gestures people make when reading. Lots of folks have focused on how people would touch or gesture to interact with information as an INPUT. But less attention is paid to the OUTPUT and how certain gesture may occur. The example below shows an interesting trick I noticed (and now use) when sat in the train in Switzerland. Some people (at least this is what the guy told me) are so overwhelmed by animated advertisements that they put their hand on top of it. In doing so, the guy reported not being "attacked by those constant moving crap" that prevented him to quietly focus on his perusal.

Calm computing to some extent.

New media?

New media?

Why do I blog this? collecting gestures with electronic content linked with new forms of interaction. This guy's insight could be a good starting point to explore other kinds of gestures linked with new media consumption.